Waves Of Recovery

Waves of Recovery is a Nonprofit, supporting individuals struggling with mental health & addiction issues heal through surf therapy & ocean based experiences.

Before working together, Waves of Recovery was running their own socials with no strategy, inconsistent content & was relying on random donations from friends and family, which didn’t do this nonprofit justice. They were not using socials as an outlet & engagement rates were low.

After working together, we focused on their KPI’s and came up with a strategy that works, captured high quality content including drone footage in the water, and creating not only an online community, but an IN PERSON community!

With our strategy and consistency, we 15X’D the IG account, they quickly became recognized in the LA sober community, were featured on The Kelly Clarkson Show, The Today Show, and a few podcasts.

Because of this, we doubled in donations, surpassing their yearly donation goal in 8 months. Their surf therapy programs were sold out, and 90% of participants said they found them on social media.

“We are so grateful for Maddie’s professional support with our social media presence! As a new and growing Non-profit, Maddie has helped us grow more visibility, reach more people that we can help through our programs and events, and developed unique strategies for engaging our community.”

Sophie & Ryan, Founders of Waves of Recovery